The Creative Nudge
Simple Steps to Help You Think Differently
Description
Creative thinking is something everyone can do. It's a way of looking at the world afresh, doing new things in new ways, taking risks. With The Creative Nudge, use "nudge theory" to unleash your innate originality. A new behavioral science that reveals how small actions can have big impacts on our thinking, nudge theory powers this book. Using simple behavior changes, retrain your brain and live a more creative and rewarding life.
‘The Creative Nudge is genuinely a cracker. A proper joy.’
Otto English. Author of #1 Bestseller - Fake History
‘In need of some creative fire, so just ordered this.’
Lucie Whitehouse. Bestselling author - Critical Incidents.
‘A wonderfully practical book that shows you how to apply findings from behavioural science to help you become more creative.’
Richard Shotton. Bestselling author - The Choice Factory.
‘An utter joy. It’s filled with games and tasks and ideas to be more ridiculous and think differently. It also includes the science as to why that’s so bloody essential.’
Amy Kean. Bestselling author - The Little Girl Who Gave Zero Fucks.
"A wonderfully written smack in the face for anyone who needs to reassess or recalibrate things they do on autopilot. Intelligent but unintimidating and often humorous. I thoroughly enjoyed reading it."
Matt O’Mara. CCO/CSO at Novel. Ex CEO of Vice UK.
"Don’t judge this book by the cover alone! The layout and design of the interior pages are perfectly in keeping with The Creative Nudge’s imaginative and… well, creative, content. This is an easy-to-read book with substance. It’s jam-packed with activities you can use to develop new habits and boost your own creativity, backed up by science, quotes and humour. The end result is a highly accessible and gorgeous-looking book which is guaranteed to get you thinking differently. I especially enjoyed the word puzzles at the end of each chapter (some of which are fiendishly difficult!)."
SarahLoou (Amazon review)